The BizBee name is designed to drive awareness of Samsung’s new smart phone range in the business community and ensure consistency in marketing communications.The Samsung i780 is the first product from the BizBee range to be introduced in Europe, initially in the UK, Nordics, Spain and Netherlands. The Samsung i780 is specially designed with a larger screen to enable document viewing and amending. It runs on Windows Mobile 6.1 and comes with an optical mouse and stylus, as well as full QWERTY keyboard. The all-in-one functionality of the Samsung i780, which combines email, connectivity and applications, will be particularly appealing to the global business traveler, who is looking to maximize his performance and stay in touch with the office, regardless of location…