Samsung i8510 and F400 Dominate at Mobile Choice Awards 2008
Achieving Best Camera Phone for the Samsung i8510, the UK’s first 8MP camera phone, and Best Music Phone for the Samsung F400. Launched in late August, the Samsung i8510, which won Best Camera Phone, was the first 8MP camera phone to enter the European market and also features an array of multimedia technology including a 2.8” 16M colour LCD screen, a range of video player formats including DivX, WMV, Real Player and MPEG4, HSDPA high speed Internet and WiFi connection, GPS and Embedded 3D Games. The Samsung F400 which scooped the Best Music Phone Award, is a compact dual slider phone tuned by Bang & Olufsen and ICEpower audio technology with a slide up speaker that uses an adaptation of Samsung DNSe technology. It is also equipped with the SmartBass system, a dedicated music user interface, music recognition via FindMusic, an easily navigable music hot key with silver wheel navigator and FM Radio with RDS, as well as a range of multimedia functions…
Samsung Dominates at Mobile Choice Awards
Samsung Mobile dominated the Mobile Choice Awards 2008, picking up the Best Manufacturer, Best Camera Phone and Best Music Phone titles in the annual awards held at Old Billingsgate, London on Thursday 2nd October.

Samsung i8510
Winning the Best Manufacturer Award is recognition of Samsung Mobile’s success over the past 12 months in which Samsung has risen to the UK’s second largest mobile phone manufacturer, whilst unveiling a wide range of innovative, stylish and compelling handsets across an ever increasing number of market segments.

Samsung F400
Achieving Best Camera Phone for the Samsung i8510, the UK’s first 8MP camera phone, and Best Music Phone for the Samsung F400, also particularly pleased Mark Mitchinson, Vice President of Samsung Mobile UK and Ireland:
“We are thrilled to have won the awards, and are particularly happy with achieving category specific recognition in two of our most important segments. To win Best Manufacturer is the ultimate accolade and is extremely satisfying for all concerned. It is a true testament to the hard work that has gone in to driving our success both globally and specifically in the UK and Ireland.”
Launched in late August, the Samsung i8510, which won Best Camera Phone, was the first 8MP camera phone to enter the European market and also features an array of multimedia technology including a 2.8” 16M colour LCD screen, a range of video player formats including DivX, WMV, Real Player and MPEG4, HSDPA high speed Internet and WiFi connection, GPS and Embedded 3D Games. “I am optimistic that other customers will take a view and range this ground breaking all-in-one device,” added Mark Mitchinson.
The Samsung F400 which scooped the Best Music Phone Award, is a compact dual slider phone tuned by Bang & Olufsen and ICEpower audio technology with a slide up speaker that uses an adaptation of Samsung DNSe technology. It is also equipped with the SmartBass system, a dedicated music user interface, music recognition via FindMusic, an easily navigable music hot key with silver wheel navigator and FM Radio with RDS, as well as a range of multimedia functions.
Now in its eighth year, the Mobile Choice Awards are one of the biggest mobile awards in the industry in the UK, establishing itself as the definitive consumer verdict on the very best the mobile world has to offer. The awards are chosen by the readers of Mobile Choice and a panel of industry experts.
About Samsung Mobile UK
- Samsung Mobile division manufactures and markets a wide range of mobile telecommunications products across pre-pay and post-pay markets, in both the consumer and business segments
- Samsung is currently the second largest mobile phone manufacturer in the UK and the number one prepay mobile phone manufacturer in the UK
- Samsung mobile phones are divided into six major categories – Style, Infotainment, Multimedia, Connected, Essential and Business led by Samsung Vice President, UK and Ireland, Mark Mitchinson
- The Mobile division is part of Samsung Electronics Co., Ltd. a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion
Samsung i8510:
The most up-to-date 8 Megapixel Camera
• Diamond sharp clarity and brilliance
• x9 digital zoom with auto-focus
• Professional photographic technology
Brilliant Video Recording
• Personalise and edit photos, videos and music with Movie Maker and Story Board applications
• Capture unexpected moments with Dual Power LED
Smooth Web Browsing
• Optical mouse for intuitive navigation
• Auto reverse display for landscape view
• Intelligent zoom & seamless webpage shifting
3D Video Games
• Two free embedded games : FIFA’08 and Asphalt
• 3D accelerator chip for dynamic game experience
Premier Pocket Theatre
Premier Pocket Theatre
• Crystal clear 16M color and 2.8″ screen display
• Store dozens of DVD quality movies in 8 GB internal storage and microSDHC (up to 16GB)
• 3D surround sound effect by DNSe 2.0 technology
More information about Samsung Mobile dominates at Mobile Choice Awards 2008 can be found at Samsung website