Sharp Introduces KCC70E, KCC100E and KCC150E Air Purifiers
The KCC70E, KCC100E and KCC150E air purifiers are designed to work efficiently in any area of the home, in room sizes up to an impressive 48m2 (KCC150E). Sharp’s air purifiers utilise unique Plasmacluster technology that actually attacks contaminants in the home’s atmosphere, reducing odours and ensuring that you can breathe easy. The humidifier works alongside the Plasmacluster generator by releasing moisture into the air. This boosts the effectiveness of the ions, while effectively reducing the build up of static electricity in the atmosphere that helps dust and pollen particles cling to soft furnishings. This release of clean moisture into the air also helps to eliminate stubborn, lingering odours of pets, cigarettes and cooking from the home…
Breathe easy at home this summer: Sharp launches a new range of humidifying air purifiers
Air purification with unique Plasmacluster technology, removing 99.9% of pollen and viruses to combat airborne bacteria and the common causes of allergies and asthma
Sharp has launched a new range of humidifying air purifiers to help allergy and asthma sufferers this summer. With three different models in the range to suit a variety of needs – the KCC70E, KCC100E and KCC150E air purifiers are designed to work efficiently in any area of the home, in room sizes up to an impressive 48m2 (KCC150E).

KCC70E
Get rid of allergy exacerbation in the home
It’s currently estimated that 1 in 4 people in the UK will suffer from allergies at some point in their lives. Dust, mould spores, pet dander, pollen and other airborne contaminants cause and exacerbate allergies, particularity in the home. “Modern living many homes have double glazing and insulation that reduce air flow, while furniture, rugs, curtains and carpets are magnets for dust and other pollutants,” said Morag Melville, product manager – home appliances, Sharp Electronics (UK) Ltd. “With its new range of air purifiers, Sharp has developed a way to ensure that the air we breathe at home is clean and fresh.”

KCC100EW
Unique Plasmacluster technology – the science bit
Sharp’s air purifiers utilise unique Plasmacluster technology that actually attacks contaminants in the home’s atmosphere, reducing odours and ensuring that you can breathe easy.

KCC150E
An integral ion generator separates water molecules drawn in from the surrounding air to create both positive hydrogen and negative oxygen ions. These colliding ions are released into the atmosphere and become stable by clinging onto the micro particles of dust, pollen, or odour-causing molecules in the air, forming clusters. The positive and negative ion clusters are transformed into Hydroxyl (OH) groups, which deactivate and deodorise airborne particles – a revolutionary way of air purification.
This patented air purification technology replicates the fresh air of the great outdoors, indoors – but without the nasty pollen, spores or pollutants – creating a natural balance of negative and positive ions which work together to decontaminate the air and destroy allergy and asthma causing air borne particles.
In-built humidifier
Going beyond traditional air purification, the new air purifier range also has an in-built humidifier to help clean the air and prevent dust and pollen becoming air-borne.
The humidifier works alongside the Plasmacluster generator by releasing moisture into the air. This boosts the effectiveness of the ions, while effectively reducing the build up of static electricity in the atmosphere that helps dust and pollen particles cling to soft furnishings. This release of clean moisture into the air also helps to eliminate stubborn, lingering odours of pets, cigarettes and cooking from the home.
Key features and benefits:
- Single Plasmacluster ion generator with fan
- Ideal for allergy and asthma sufferers
- High efficiency, 20 degree air flow circulation
- Suitable for room sizes of up to 26m2 (KCC70E), 38 m2 (KCC100EW) and 48 m2 (KCC150EW)
- High performance micron mesh dust pre-filter (for larger dust particles)
- Antimicrobial High Efficiency Particulate Air (HEPA) filter (which removes 99.9% of pollen and viruses, 99.97% of dust particles that are 0.3 microns or larger, and 99.8% of mite droppings)
- Odour and humidifying filter
- Stylish LCD display monitor for visible dust, humidity and odour monitoring
About Sharp Corporation
Founded in 1912, Sharp Electronics is a leading developer and manufacturer of electronic equipment, appliances and components for the consumer and business markets, with a key focus on high definition LCD TVs, photovoltaic (solar electric) systems and document solutions. It can claim one of the widest portfolios of business and lifestyle products under a single brand name in the world.The Corporation employs 47,750 people, of which nearly half are employed outside Japan. It operates in 30 countries and its products are distributed to 164 countries worldwide. As of March 2008, annual turnover is in excess of Yen 3,418 billion.
Sharp is listed on the FTSE4Good Global Index and aims to be an environmentally advanced company that balances business growth and environmental protection. To help equalize greenhouse gas emissions, Sharp focuses its extensive research and development on energy-saving and energy-creating products.
The head office of Sharp Electronics (UK) Ltd is at Stockley Park in Uxbridge, West London. The company employs approximately 220 people within its Consumer Electronics and Business Product Divisions and consolidated annual UK turnover to 31 March 2008 was £459, 957. Sharp is the world’s largest manufacturer of photovoltaic cells and modules and, in the UK, launched its first PV manufacturing plant in Wrexham in 2004 to support the growing PV market across Europe.
More information about Sharp KCC70E, KCC100E and KCC150E Air Purifiers can be found at Sharp website